—— § 01 · The Journal

Writing on the
AI answer layer.

Essays, technical guides, and case studies on Generative Engine Optimization. Published every week or two — no filler, just what we learn running citation telemetry for a few thousand sites.

—— § 02 · Archive
Essays

The shift from SEO to GEO

Generative Engine Optimization is not SEO with a new coat of paint. It is a fundamentally different optimization target, and the teams who see that first will win the decade.

AIRank··3 min read